A UNIQUE SYSTEM
Deeper audience engagement
Performance driven
Drive greater ROAS with creative value adds for your target audience.
Data-driven plans
Benefit from 5+ years of content marketing experience.
Formats for every goal
Adaptive content to work for your target audience's demands & actions.
Sustainable growth
Cost-effective ways to grow your ToFu sales funnel with high-quality leads.
Here are 8 examples of lead magnets that actually work.
In this helpful short guide, find out what lead magnets are, the benefits of using them and 8 examples of magnets that can help you convert your target audience into paying customers.
HOW IT WORKS
Strategic, creative
lead magnets
1: Consultation
We'll work together to define your goals, review your current efforts, target audience and KPI's to create a bespoke lead generation plan.
2: Audience Research
This information will help us build out ideal personas & cohorts within your target market. We'll identify their pain points, behaviours and demographics. This will feed our keyword strategy.
3: Content Planning
The best content types & channels will be selected, with a custom lead magnet built with an accompanying landing page (if relevant).
4: Implementation
Once created, the lead magnet will be pushed using creative & strategic content via the chosen channels - from Google Ads to social media marketing.
5: Tracking & Reporting
We're a data-centric agency, so we will use the results from A/B tests to inform our continuing work.
Frequently Asked Questions
Why focus on top-of-funnel leads?
Generating ToFu leads is a cost-effective approach to growing your audience base & brand awareness. This is a perfect strategy for long-term relationship building whilst driving consistent pipeline growth.
What lead magnets can you create?
We can create a variety of creative & strategic 'lead magnets' to help you attract and convert those in your audience cohorts that could be interested in your product or service. From useful guides to informative case studies, we can do it all.
Do you need to use all platforms?
No, although we can implement our lead generation strategy across all of your platforms (e.g. social media or Google Ads), it is not a necessity to do so. You can hire us to create a lead magnet specifically aimed at generating leads via organic TikTok content for example.
How much does this cost?
Depending on your needs, the price of this service ranges anywhere from £200/month upwards. You may only want us to run a lead magnet through Google Ads, in which case, we would only charge for the lead magnet creation and our Google Ads management fee.
CONTACT uS
Based in London & Leeds